---
title: SardineCon | San Francisco 2025
source_page: https://www.sardine.ai/sardine-con/sardinecon-sf-2025
canonical: https://www.sardine.ai/sardine-con/sardinecon-sf-2025
format: text/markdown
description: SardineCon - SardineCon | San Francisco 2025
---

**Quick links:** [Human page](https://www.sardine.ai/sardine-con/sardinecon-sf-2025) · [Home](https://www.sardine.ai) · [Customers](https://www.sardine.ai/customers) · [Blog](https://www.sardine.ai/blog) · [Demo](https://www.sardine.ai/demo)

---

# SardineCon | San Francisco 2025

In 2025, we came together to move from talk to action. 

Scams were growing at an exponential rate, a challenge we were all experiencing where the human costs were enormous. We discussed solutions to work together, sharing and refining best practices with our clients, prospects, and anyone who was invested in moving the dial on scam volume. 

We held workshops and roundtables to figure it out together, exploring how the industry could unite behind shared initiatives and take real action.

## Speakers
- Erin West — Founder
- Marco Mahrus — Commercial Partnerships
- Ahon Sarkar — SVP & GM of Helix
- Arjun Ramakrishnan — Head of Risk
- Steven Bufferd — Managing Director

## SF/25 Agenda
- Ending the Scamdemic
- How scammers exploit your controls
- Scam prevention best practices
- Building an AI-based scam in under 15 mins
- How AI accelerates scams
- Leadership in risk
- Issuing fraud
- Sharing practical techniques for fraud & AML detection
- AI compliance
- What happens when AI drives all of our payments?
- Pinterest - Practical abuse challenges
- Future of risk in regulated industries
- Practical tools for scam prevention
- Pig butchering reporting
- SSN & Synthetic Fraud
- Stablecoins / GENIUS implications
- New NACHA rules impact on FIs
- Payments in platforms and marketplaces
- Tokenized Live: Stablecoin and Crypto Risk Special
- Closing Remarks